Ghostwriter & Content Strategist

About the role

We are looking for a writer who can speak like a founder, not a marketer. You will craft high‑impact tweets, newsletters and LinkedIn posts that capture attention and drive engagement for our CEO’s personal brand.

Key responsibilities

• Write daily short‑form content (tweets, threads, LinkedIn posts, Instagram captions) tailored to each platform’s style.
• Produce a weekly newsletter for over 321 K subscribers, turning raw ideas and podcast excerpts into polished, forward‑worthy pieces.
• Ghostwrite CEO thought‑leadership content, internalising the founder’s voice and translating high‑level business concepts for diverse audiences.
• Develop and execute platform strategy by tracking trends, analysing performance data and proposing hooks, formats and publishing schedules.

Required profile

• Minimum 2 years experience ghostwriting for founders, CEOs or personal brands, with a portfolio that demonstrates a distinct voice.
• Deep familiarity with Twitter/X, LinkedIn, Instagram, Threads and newsletter formats.
• Strong understanding of business fundamentals – revenue models, growth strategies and founder psychology.
• Ability to work quickly and publish daily across multiple channels.

Required skills

• Copywriting for short‑form social media (280‑character tweets, LinkedIn storytelling, Instagram captions).
• Long‑form newsletter writing (1,500‑word pieces).
• Content strategy and performance analysis.