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Competences
Experience
Executive Director
Alpha Core Group
2025-01 - 2026-01
Managed Echora Digital Marketing Agency and Deer Outfitting Company within an international group, overseeing strategy, operations and financial performance. Directed production, logistics and sales, ensuring product quality and on‑time delivery while maintaining high customer satisfaction. Implemented budgeting frameworks that improved gross margins by 40‑50% and restructured operations to boost efficiency by 30‑40%. Built and mentored cross‑functional leadership teams, strengthening key client relationships and achieving mid‑double‑digit recurring revenue growth.
Founder & Executive Director
Rashaqa Gastric Balloon Center
2016-01 -
Founded and directed a specialized weight‑loss center offering non‑surgical obesity solutions under medical supervision. Led marketing and patient acquisition campaigns, coordinated medical staff and designed integrated treatment packages that combined clinical procedures with nutritional support, enhancing patient care and satisfaction.
Executive Director
Solutions Marketing Agency
2016-01 - 2025-12
Spearheaded multi‑channel digital marketing strategies (SEO, SEM, social media, display, email) for a diverse client portfolio. Managed campaign execution against strict ROI and KPI targets, using analytics to refine spend, landing pages and conversion journeys. Led creative, technical and account teams, increasing qualified lead generation by ~40% and reducing CPA by 20‑25% while growing agency revenue by 30‑35% through upsells and client retention.
Langues
Arabic
fluent
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