Assistant Manager – Sales (Food Services)

About the role

We are looking for an Assistant Manager – Sales to lead the growth of our Food Services portfolio in Casablanca. You will focus on out‑of‑home channels such as hotels, restaurants, petrol stations, catering services, airlines and workplace sites, driving both new customer acquisition and the expansion of existing accounts.

Key responsibilities

• Monitor the Food Services market to spot growth opportunities and areas for improvement.
• Develop and maintain relationships with key decision‑makers in hotels, restaurants, catering firms, airlines and other out‑of‑home channels.
• Plan and manage your own schedule, meet deadlines and leverage internal databases and information.
• Analyse performance KPIs throughout the year and adjust actions to meet year‑end sales targets.
• Collaborate with distributor sales teams and key accounts to generate new business opportunities.

Required profile

• Bachelor’s degree in Business or a related field.
• 2‑4 years of sales experience, preferably within the HORECA sector.
• Strong analytical and problem‑solving abilities with data‑driven decision making.
• Excellent communication skills in both French and English, with proven influencing and persuasion capabilities.
• Detail‑oriented, customer‑service focused and able to balance hunting new accounts with farming existing ones.

Required skills

• Proficiency in French and English.
• Knowledge of coffee and hot/cold beverage categories (a plus).