Field Manager (Merchandising) – FMCG
Smollan · Préfecture de Casablanca
Description du poste
About the role
We are looking for a dynamic Field Manager (Merchandising) to lead and optimise on‑ground FMCG campaigns in Casablanca. You will oversee field teams, ensure flawless activation execution and turn data into actionable insights.
Key responsibilities
- Lead, structure and supervise field teams to achieve high performance across all locations.
- Plan, coordinate and monitor in‑store activations, marketing campaigns and promotional events.
- Collect, consolidate and analyse field data, delivering performance reports for strategic decisions.
- Coach and develop supervisors, merchandisers and promoters, fostering continuous improvement.
- Design and implement processes that improve efficiency, optimise resource allocation and control costs.
- Serve as primary contact for clients and internal stakeholders, ensuring alignment on objectives.
- Ensure compliance with operational standards, processes and local regulations.
Required profile
- Bachelor’s or Master’s degree in Business, Trade, Marketing, Operations or a related field.
- Minimum 7 years of experience in field management, preferably in FMCG or retail environments.
- Proven track record managing large‑scale activations and field teams.
- Strong analytical ability to translate data into insights.
- Excellent leadership, communication and stakeholder management skills.
- Highly organised, proactive and results‑oriented.
- Fluency in English.
- FMCG experience is mandatory.
Required skills
- Microsoft Excel
- Reporting tools
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Smollan
Préfecture de Casablanca
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