Marketing Execution Lead

About the role

Webloo is an AI-first group of business units covering digital, sports, brand experiences and events, operating in the US and Morocco. It is hiring a hands-on Marketing Execution Lead in Rabat to run campaign delivery and manage the marketing team in Morocco. The role reports to the Head of Webloo Digital, with day-to-day direction from the Marketing Strategist.

Key responsibilities

• Turn the marketing strategy into campaign plans, calendars and briefs.
• Manage the delivery team: media buying, SEO and email marketing.
• Launch, monitor and optimize campaigns across Meta, Google, LinkedIn and email.
• Own quality and deadlines for landing pages, creative requests and tracking.
• Report weekly on spend, leads, cost per lead and conversion.
• Coordinate with creative, content and business unit teams.

Required profile

• 5+ years in digital marketing execution, with at least 2 years managing a team.
• Fluent English and French; Arabic is a plus.
• Comfort using AI tools to speed up production and reporting.

Required skills

• Hands-on experience with paid media platforms, GA4, a CRM and marketing automation.
• Solid understanding of SEO and email marketing, enough to direct specialists.
• Project management and attention to detail.