Sales Manager – Northern & Central Morocco

About the role

Vilmorin-Mikado is seeking a dynamic Sales Manager to lead commercial development across Northern and Central Morocco. Reporting to the Subsidiary General Manager and sitting on the local Steering Committee, you will combine strategic planning with hands‑on field work to grow the Vilmorin and Mikado brands.

Key responsibilities

• Lead, coach and develop the local sales team, setting priorities and action plans.
• Spend significant time in the field, accompany sales representatives, visit customers and monitor market trends.
• Manage and grow strategic customers, growers and dealers.
• Increase sales, market share and margins while maintaining high customer service standards.
• Identify new commercial opportunities in open‑field crops and under‑developed product segments.
• Contribute to the subsidiary’s medium‑term business plan and prepare reliable sales forecasts.
• Ensure consistent use of CRM, forecasting and reporting tools across the team.
• Oversee pricing, commercial conditions, credit exposure, payment terms and cash collection.
• Collaborate with product development, local management and headquarters crop‑marketing teams.
• Represent the company in professional and technical networks and ensure compliance with policies, ethics, local regulations and HSE requirements.

Required profile

• Proven experience leading sales teams in the agricultural sector.
• Strong field presence with the ability to build relationships with growers and distributors.
• Strategic mindset and ability to translate market insights into actionable plans.
• Excellent communication and negotiation skills.

Required skills

• Proficiency with CRM and sales forecasting tools.

What we offer

• A key leadership role in a strategically important market.
• High autonomy and the chance to shape commercial direction.
• Opportunity to modernise and structure commercial practices.