Brand Manager – Professional Beauty

About the role

We are looking for a dynamic Brand Manager to lead the professional beauty portfolio within L'Oréal Morocco. The role will drive market insight, shape brand strategy and support product launches to strengthen our position in the Moroccan market.

Key responsibilities

• Assist with market research by collecting data on consumer trends, competitor activity and market size.
• Analyze and interpret market research findings, sales data and consumer feedback to identify growth opportunities.
• Support the development and execution of marketing plans, create point‑of‑sale materials and coordinate digital marketing campaigns.
• Monitor marketing expenses and ensure adherence to budget constraints.
• Contribute to new product development, prepare launch materials and track launch performance.
• Collaborate with cross‑functional teams, present findings and stay up‑to‑date on industry trends.

Required profile

• Strong analytical mindset with the ability to turn data into actionable insights.
• Solid understanding of marketing fundamentals (segmentation, targeting, positioning, 4Ps).
• Excellent project management skills, able to prioritize and meet deadlines.
• Effective communication and presentation abilities.
• Creative thinking and problem‑solving orientation.
• Team‑player attitude, comfortable working with diverse departments.

Required skills

• Microsoft Word
• Microsoft Excel
• Microsoft PowerPoint
• Data analysis tools