Key Account Manager B2B

About the role

We are looking for a proactive Key Account Manager to develop, expand and manage a portfolio of B2B customers within a defined territory. The role combines strategic account planning with hands‑on business development to drive both online and offline sales growth.

Key responsibilities

• Develop and implement key account planning processes to achieve sales targets.
• Analyse market demand, identify opportunities and influence internal resources to deliver required services.
• Lead negotiations at senior level on technical and commercial terms, defining service level agreements.
• Expand customer buying centres, introduce new use cases and drive cross‑selling of products and services.
• Monitor sales performance, market trends and competitor activity, providing recommendations for improvement.
• Implement client loyalty strategies and build long‑term partnerships.
• Conduct profitability analyses and support short‑ and long‑term business decisions.

Required profile

• Proven experience in B2B account management or business development.
• Strong analytical mindset with ability to interpret financial and non‑financial data.
• Excellent negotiation and communication skills at senior stakeholder level.
• Ability to work autonomously while collaborating across functions.

Required skills

• Key account planning
• Profitability analysis (break‑even, contribution margin, sensitivity analysis)
• Negotiation of technical and commercial contracts
• Market research and trend analysis