Conversion Rate Optimisation (CRO) Lead

About the role

We are seeking a Conversion Rate Optimisation (CRO) Lead to own the entire click‑to‑booking journey for high‑ticket medical aesthetic services. You will transform anecdotal feedback into a systematic conversion engine, bridging creative insight with measurable revenue outcomes.

Key responsibilities

• Design, execute, and analyse CRO tests to improve lead‑to‑deposit conversion.
• Turn qualitative session recordings into actionable optimisation strategies.
• Collaborate with creative and sales teams to refine landing pages, forms, and booking flows.
• Validate hypotheses with data‑driven evidence and report results to stakeholders.
• Maintain alignment with US business hours to support partner clinics and internal teams.

Required profile

• Proven track record in CRO, including test design, outcome prediction, and result measurement.
• Experience optimizing landing pages and forms for high‑intent, high‑ticket purchases.
• Strong understanding of the American consumer mindset, especially trust and proof requirements.
• Excellent written and verbal English, capable of presenting data‑backed insights.

Required skills

• Mastery of session recording tools.
• Heatmap analysis.
• Funnel analytics.
• Landing page optimisation.

What we offer

• Opportunity to shape a high‑impact conversion funnel for a fast‑growing growth agency.
• Collaborative, results‑oriented environment with global reach.